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Koenigsegg teams up with China's BAIC to buy Saab

by Staff Writers
Stockholm (AFP) Sept 9, 2009
Swedish sports car maker Koenigsegg said Wednesday it had teamed up with Beijing Automotive Industry Holding Co Ltd (BAIC) to buy Saab from its US parent company GM, a move that gives Saab access to China's rapidly growing car market.

Koenigsegg Group said BAIC, China's fifth-largest automaker founded in 1958, would become a minority owner in Koenigsegg Group as part of a memorandum of understanding signed between the two parties.

BAIC already has joint ventures with Daimler and Hyundai.

"Koenigsegg Group will own 100 percent of Saab Automobile. The aim is to sign a final agreement later this year," it said in a statement.

The Swedish group had been short 3.0 billion kronor (290 million euros, 412 million dollars) to complete the acquisition of Saab first announced in June, though the total purchase price has never been disclosed.

Saab, which built its first prototype cars in 1947, has experienced an unhappy, largely unprofitable two decades under American management.

"This is an important step on the way to a new Saab. We have a well thought-out business plan, an important partnership and we are now ready to move ahead without state financing," the head and founder of Koenigsegg Group, Christian von Koenigsegg, said in a statement.

No other details would be disclosed due to a confidentiality agreement, he said.

In addition to Koenigsegg and BAIC, Koenigsegg Group consists of US investor Augie Fabela, who is the majority shareholder, and Norwegian industrialist Baard Eker.

Koenigsegg Group, founded in 1994, has just 45 employees and produces 18 high-end sports cars a year at more than a million euros (1.4 million dollars) each.

Saab, by contrast, employs 3,400 people in Sweden alone and sold just over 93,000 cars worldwide in 2008.

The niche sports carmaker still has to convince the Swedish government of the viability of its business plan for the iconic automaker.

Stockholm has repeatedly refused to take a stake in Saab, but Koenigsegg is seeking a 400-million-euro (600-million-dollar) loan from the European Investment Bank and wants the Swedish government to act as a guarantor.

"It's good that the company has listened to the government and managed to get private capital," Enterprise Minister Maud Olofsson told news agency TT.

Koenigsegg Group said it was "now focusing on the discussions" for the state guarantees.

Saab said Wednesday's announcement paved the way for the EIB loan.

"The government has said that as long we secured the financing, the chances of getting the guarantee were very high," Saab spokesman Eric Geers told AFP.

Saab aims to increase its annual sales to 150,000, and Wednesday's deal also opens the door to the rapidly expanding Chinese market as the carmaker prepares to launch several new models next year, including its new 9-5 sedan.

"Saab has no real presence in China and through Beijing Automative we will have access to the Chinese markets," Geers said.

But questions have abounded in Sweden over what the future holds for Saab, with some experts and commentators expressing doubts about whether Saab's new owners have the necessary expertise to run a major car company.

Christian von Koenigsegg has previously said he wants "to transform Saab into a stand-alone vibrant entrepreneurial company and make it 'sustainable' by making it profitable."

"I see Saab as having its own niche as a post modernist, sporty, comfort car with an environmental aspect," he said in June.

Under GM's stewardship, Saab rarely posted a profit and last year lost 3.0 billion kronor (241 million euros, 341 million dollars at the time).

Another Chinese carmaker, Geely Holding Group, has confirmed its interest in acquiring Sweden's other carmaker, Volvo Cars, from US group Ford.

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