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US automakers rack up strong 2011 gains
by Staff Writers
Chicago (AFP) Jan 4, 2012

Japan auto sales down 15% in 2011
Tokyo (AFP) Jan 5, 2012 - Japan's domestic sales of new cars, trucks and buses slumped 15 percent in 2011 mainly due to the huge disruption sparked by March's quake and tsunami, industry groups said Thursday.

Sales fell to 4.21 million vehicles last year, the Japan Automobile Dealers Association and the Japan Mini Vehicles Association said, after the March 11 natural disasters damaged factories and crippled supply chains, forcing the likes of Toyota to shutter plants and halt production.

The industry was already suffering sluggish demand after state subsidies for the purchase of environmentally friendly vehicles ended in September 2010.

But a breakdown of the figures revealed that things were starting to look up for the industry.

In December alone, sales of new vehicles jumped 21 percent to 349,206 units, as the sector continues to rebound from the slump, the two industry groups said.


Detroit's Big Three automakers posted solid December US sales Wednesday, driving a strong 2011 performance and expectations for an even better 2012 as the industry slowly climbs out of a deep downturn.

Last year, the rebirth of the US auto industry was solidified after years of bleeding balance sheets, painful restructuring and the government-backed bankruptcies of General Motors and Chrysler.

It was also a year that likely saw Toyota lose its global sales crown after inventories were crippled by the March 11 tsunami and earthquake in Japan, allowing Mercedes to overtake Toyota's Lexus as the best-selling luxury brand in the United States.

"It's now clear that auto sales should continue to grow in 2012 barring a shock to the system," said Don Johnson, who heads US sales operations for General Motors.

Total industry sales rose 10.8 percent to 12.8 million vehicles in 2011, according to Autodata.

GM forecast that 2012 sales will reach 13.5 to 14 million.

That is still down significantly from the 15 to 17 million vehicles sold annually in the dozen years leading up to the 2008 crash, but solid enough growth that GM, Ford and Chrysler should continue to post rich profits.

"I think this pace of growth is good for the industry and for the country," Johnson said in a conference call.

"It gives the industry the chance to really institutionalize the discipline that has allowed us to prosper at lower sales volumes."

GM's sales rose five percent to 234,351 in December and were up 14 percent at 2.5 million vehicles for the year.

Ford also forecast solid industry growth in 2012, with US sales rising to 13.5 to 14.5 million vehicles and global sales in a range of 75 to 85 million vehicles.

"The momentum coming out of the fourth quarter of last year provides confidence that the lower end of this range is less likely," Ford chief economist Ellen Hughes-Cromwick said in a conference call.

"At the same time we are well aware of how quickly the business conditions can change, so we'll keep our focus on matching production to demand."

Ford's sales rose 10 percent to 210,140 in December and were up 11 percent at 2.1 million vehicles in 2011.

Chrysler, the number-three US automaker, reported US sales in December jumped 37 percent from a year earlier to the highest monthly level since May 2008.

For all of 2011, Chrysler sold 1.4 million vehicles, an increase of 26 percent from 2010.

"We were the fastest-growing automaker in the country, increasing our market share 1.3 percentage points during 2011," said Reid Bigland, head of US sales.

Toyota saw US sales drop seven percent to 1.6 million vehicles in 2011, largely due to supply shortages caused by the mega-disaster that struck Japan.

The Japanese firm's US market share dropped 2.3 points to 12.3 percent and it is expected to lose the global sales crown it won from GM in 2008.

Inventories are not expected to return to "optimal" levels until the end of March even though global production returned to normal in October, said Jim Lentz, president of Toyota Motor Sales, USA.

With 19 new or updated models hitting US showrooms this year, Toyota expects sales to outpace the industry and jump 15 percent to 1.9 million vehicles, he added.

"We begin 2012 with high expectations fueled by a strengthening economy, increasing consumer confidence and the biggest surge of new and updated products in our history," Lentz said in a conference call.

Honda also took a massive hit from the tsunami and supply disruptions due to flooding in Thailand, with sales down 7.1 percent to 1.1 million vehicles for 2011.

"As we eagerly close one of the most challenging years American Honda has weathered, we are well-positioned for a strong 2012," said John Mendel, American Honda's sales chief.

Korean rivals Hyundai and Kia managed to extend a sales surge that began when consumers turned to their value-driven vehicles. Hyundai sales rose 20 percent to 645,691 vehicles in 2011 while Kia's sales jumped 36 percent to 485,492.

European brands outpaced their rivals, gaining 20 percent in 2011 while the Detroit Three posted a combined gain of 15 percent and sales of Asian marks grew by just four percent, according to Autodata.

Mercedes captured first place among luxury brands after sales rose an estimated 16 percent to 261,846 in 2011. BMW was not far behind as sales rose 13 percent to 248,073. Lexus sales fell 13 percent to 198,552 vehicles.

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Mercedes overtakes BMW for US luxury car crown
Chicago (AFP) Jan 4, 2012 - Mercedes-Benz overtook rival BMW to snatch the crown of best-selling luxury brand in the United States after an incentive-fueled race to the finish of 2011, industry data showed Wednesday.

With the champion of the past 11 years -- Toyota's Lexus -- hobbled by the fallout from Japan's devastating March 11 earthquake and tsunami, the two Teutonic giants went head-on to snatch the highly visible symbol of automotive supremacy.

Neither German automaker had reported their sales results as expected by end of business Wednesday, but Autodata released estimates using data gleaned from a "credible industry source."

Mercedes extended November's massive gains to post a 28 percent jump in December sales and end the year with sales up 16 percent at 261,846 vehicles, Autodata estimated.

BMW sales rose just 16 percent in December, to end the year with sales up 13 percent at an estimated 248,073 vehicles.

Lexus finished a distant third as 2011 sales dropped 13 percent to 198,552.

"The 2011 luxury sales race might as well be a battle of the deal-seekers versus the trend-setters," said Edmunds.com analyst Ivan Drury.

"In one corner, you have great deals available on BMW's remaining 2011 3 Series vehicles, and in the other corner is a fresher product with the 2012 C-Class."

But since luxury car buyers notoriously crave the newest models and the new BMW 3 series won't hit show rooms for at least two months, Mercedes-Benz had the advantage.

BMW raised its incentive spending more than $200 to $3,694 per vehicle sold from November to December, while Mercedes' average spend remained virtually flat at $3,174, Edmunds.com found.

The average discount percentage on a new BMW in December was 11.2 percent off the sticker price, compared to 9.5 percent for a new Mercedes, the automotive website determined.

The bragging rights the crown brings can help in future sales.

"The marketing guys love it. You can use it in advertising. So that makes it worth pursing," said Joe Phillippi, an independent industry analyst told AFP in a recent interview.

Lexus, like many Japanese car makers, was hurt when Japan's massive earthquake forced parts makers to shut down for weeks, disrupting the supply chain of the Japanese auto industry.

But Phillippi said the country's triple disaster wasn't the only reason for the Lexus decline.

Both Mercedes and BMW have invested heavily in new vehicles designed to fit into more market niches, he said. Lexus has not kept pace. And the rise of Audi also has cut into Lexus's market share, he said.



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Luxury carmaker Bentley sales surge in 2011
London (AFP) Jan 3, 2012
German-owned British luxury carmaker Bentley said Tuesday that its sales surged last year on the back of strong performances in China and the United States, the world's two biggest auto markets. Total sales soared 37 percent to 7,003 vehicles last year, said Volkswagen's upmarket British-based division in a results statement. Bentley, which is headquartered in Crewe, northwestern England ... read more


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