Subscribe free to our newsletters via your
. Space Industry and Business News .




CAR TECH
GM makes $1.3 bn Cadillac bet on China luxury sector
by Staff Writers
Shanghai (AFP) May 7, 2013


US auto giant General Motors will build a $1.3 billion Cadillac plant in Shanghai after China approved the project, it said Tuesday as it seeks more luxury sales in the world's biggest car market.

Construction of the plant -- which will have annual capacity of 150,000 vehicles -- will start in June, GM said in a statement.

The factory, the first in China dedicated to making Cadillacs, will come under Shanghai GM, a joint venture with China's SAIC Motor.

"Shanghai GM has received the NDRC's (National Development and Reform Commission's) approval to build a Cadillac plant," the statement said.

The huge investment marks a bet that GM, the largest US auto maker, will be able to win a larger piece of China's rapidly-growing luxury vehicle market, in which German brands hold an estimated 80 percent share.

Analysts say GM is a laggard in the segment, one of China's fastest growing and most profitable given rising incomes in the country.

"GM needs to build a relatively high-end brand in China in order to improve its overall product line," said Jia Xinguang, managing director of industry group the China Automobile Dealers Association.

"It also sees the growth potential in China's high-end car market, so the establishment of the plant will allow it to enter the market and win a bigger share," he told AFP.

China's luxury car sector is dominated by German automakers such as Audi, BMW, Mercedes-Benz and Volkswagen though other European, Japanese and US brands are bringing greater competition, analysts say.

China's market for what the industry calls "premium" cars -- costing from $32,000 to $190,000 -- was 1.25 million vehicles last year, second only to the United States, according to consultancy McKinsey.

Premium car sales in China grew at an average 36 percent a year in the last decade, though that would slow to an annual 12 percent through 2020, McKinsey said in a report in March.

GM launched a Cadillac sedan, the XTS, in China earlier this year as it seeks to make inroads into the sector. That vehicle, priced from $56,800 to $92,500, is produced in China.

The firm plans to introduce one new Cadillac model a year through 2016 to boost annual sales of the marque from around 30,000 vehicles last year to 100,000 by 2015, a GM official said last month.

In the first four months of this year, GM sold 11,571 Cadillacs in China, according to figures previously released by the company.

"Our longer-term goal is to take Cadillac's share of the luxury car market to 10 percent by 2020," GM China president Bob Socia said.

Speaking on the sidelines of the Shanghai auto show, Socia also played down concerns of production overcapacity in China, saying GM plans to add four more plants by 2015 to meet demand.

GM has 12 joint ventures in China, producing passenger vehicles, commercial vehicles and light trucks with Chinese partners. Its total China sales for all types of vehicles rose 11.3 percent last year to a record 2.84 million units.

.


Related Links
Car Technology at SpaceMart.com






Comment on this article via your Facebook, Yahoo, AOL, Hotmail login.

Share this article via these popular social media networks
del.icio.usdel.icio.us DiggDigg RedditReddit GoogleGoogle








CAR TECH
Rear seat design - a priority for children's safety in cars
Philadelphia PA (SPX) May 02, 2013
A research report released by The Children's Hospital of Philadelphia (CHOP) provides specific recommendations for optimizing the rear seat of passenger vehicles to better protect its most common occupants - children and adolescents. By bringing technologies already protecting front seat passengers to the rear seat and modifying the geometry of the rear seat to better fit this age group, t ... read more


CAR TECH
World's First Full Color 3D Desktop Printer

EA inks deal for Star Wars videogames

Dell buys cloud software firm Enstratius

General Dynamics Team to Develop Second Radar System for the US Army Range Radar Replacement Program

CAR TECH
Department of Defense looking to allow Apple, Samsung devices

DARPA Seeks Clean-Slate Ideas For Mobile Ad Hoc Networks

Astrium's secure milsatcoms now cover the world

Gilat to Equip IDF with SatTrooper-1000 Military Manpack

CAR TECH
ESA's Vega launcher scores new success with Proba-V

European Vega rocket launch delayed due to weather

First of Four Sounding Rockets Launched from the Marshall Islands

Checkout is underway with O3b Networks' four satellites to be orbited on the next Arianespace Soyuz launch

CAR TECH
Turn your satnav idea into business

NIST demonstrates transfer of ultraprecise time signals over a wireless optical channel

Spatial Dual Offers Dual Antenna For GNSS/INS

Raytheon completes second launch exercise for next generation GPS satellites

CAR TECH
Taiwan wavers on F-16 deal

Nigeria fighter jet crashes in Niger, two killed

Iraq signs $830 million deal for more F-16s

Bird fossil sheds light on how swift and hummingbird flight came to be

CAR TECH
A KAIST research team developed in vivo flexible large scale integrated circuits

Intel revamps chipsets in new mobile push

One step closer to a quantum computer

New Method Joins Gallium Nitride and Diamond for Better Thermal Management

CAR TECH
Vietnam, with French help, set to launch remote sensing satellite

World's major development banks look closer at Earth observation

China Successfully Sends First Gaofen Satellite Into Space

China launches high-definition earth observation satellite

CAR TECH
Progress in introducing cleaner cook stoves for billions of people worldwide

Odor and environmental concerns of communities living near waste disposal facilities

Hong Kong struggles to combat waste crisis

Hundreds protest China chemical plant: Xinhua




The content herein, unless otherwise known to be public domain, are Copyright 1995-2014 - Space Media Network. AFP, UPI and IANS news wire stories are copyright Agence France-Presse, United Press International and Indo-Asia News Service. ESA Portal Reports are copyright European Space Agency. All NASA sourced material is public domain. Additional copyrights may apply in whole or part to other bona fide parties. Advertising does not imply endorsement,agreement or approval of any opinions, statements or information provided by Space Media Network on any Web page published or hosted by Space Media Network. Privacy Statement